Wedding photography is an interesting and rewarding business. When I started my career as wedding photographer Calgary it was a small industry with only few photographers in competition. But today both size and competition in the market has grown manifold indicating increasing popularity of wedding photography. It is nice to see many young photographers are trying to establish themselves in the domain of wedding photography Calgary.
However, starting out as a wedding photographer is never easy. In this industry your artistic bend of mind will ensure only partial success. But to become a full-fledged commercial wedding photographer there are quite a few other traits that you must perfect in due course. Of course, experience would help you decide for yourself better but here I mention a few points that I think will help a young photographer to understand the industry better.
Business best practices: Like in any other business a wedding photographer too needs a sound business plan that would let him meet client requirements. Implementing business best practices include maintaining good client relation, upfront billing system, streamlined invoicing, effective communication.
Communication: Communication plays a very crucial role for wedding photographers. Wedding are often chaotic with many people coming together and emotion running high that require photographers to work in less ideal situations. Effective communication then remains the key to take control of the situation. Moreover, understanding nonverbal cues would help with getting excellent photographs.
Being unconventional: In my duration in the industry I have seen some great photographers who have excelled by taking risks. This is where your creativity comes to the fore as it becomes all about transforming a commonplace incident into a magical photo. Clever usage of available setting, light, background and people is what sets a professional wedding photographer aside from others. Be ready to take risk and you will find your clients appreciating it.
Creating portfolio, building credibility: Clients would like to see some of your previous work when they search for wedding photographer. Portfolio is a must for any wedding photographer but at the same you must be discreet in what to share online.
Find your niche: Playing with your strengths is a skill that every wedding photographer would need. Understanding your specialties and weaknesses would determine your style. Your style would differentiate you from the rest and create a niche market for you.
Be prepared – Use your senses: The key to your success as wedding photographer depends on your readiness in identifying opportunities. Most amazing wedding photographs have come in most impromptu moments and for those the credit entirely goes to the photographer. Always be ready with your equipment’s. Ask for access even to the most private events like the bride preparing in her boudoir before the ceremony to catch some extraordinary shots.
With the above points you would need to establish trust with your clients. Help them in deciding better with your suggestions. A wedding photographer needs patience and determination in getting the right photos. Investing in some god equipment is also crucial as it will help reducing time spent in touching up photos and help maintain their natural tonality.